ONLINE EXPERTISE AT YOUR FINGERTIPS

Ecommerce

AMAZON SERVICE PROVIDER NETWORK MEMBER

We are proud to be an approved member of the Amazon Service Provider Network (SPN). Supporting businesses and their growth on the platform. From day-to-day account management, advertising, product optimization and more we are your partners in expanding your business on-site

 

 

 

AMAZON ADS VERIFIED PARTNER

TargetPath is recognized as a verified Amazon Ads partner, demonstrating our expertise in leveraging Amazon’s advertising platform to enhance brand visibility and drive sales. This partnership ensures that TargetPath has met rigorous standards set by Amazon, confirming our proficiency in creating, managing, and optimizing ad campaigns for various clients.

Plan

Strategic planning for your brand and products

We believe it is important to develop a foundation built on careful analysis and best-in-class strategy.

Build

Launch or improve an existing online presence

Our mission is to build a foundation for your business & provide all the tools and direction you need to support your ongoing growth

Grow

Ecommerce industry experts and here to help 

The team you need to execute a winning strategy that accelerates you to your goals on Amazon, Walmart, and other marketplace platforms as well as direct-to-consumer.

Looking to grow your DTC business this year?

Buy with Prime has been shown to increase shopper conversion by an average of 25%.

As a trusted Buy with Prime Agency Partner let us help you beat your sales goals this year.

Amazon Ad Impressions

Units Shipped to Amazon Warehouses

Dollars Given to Food Insecurity Charities

JEVO Shots Sold at The CWS

Office Dogs

*Based on 2023 data

Ecommerce Services

 

ACCOUNT MANAGEMENT

Initial Setup or Existing Account Management

Whether a direct-to-partner, third-party relationship, or currently weighing your options, our experienced team can set up or immediately dive into your existing account to take the day-to-day work off your plate and become an extension of your team. 

Product Setup | Profitability | Reporting & Analysis | Optimization | Operations & Logistics | Communications

BRAND

Omni-Channel Strategy

We work directly with your team to determine the best opportunities to shine online and how that complements your in-store and overall brand touch points in PR, social and experiential. 

 

Strategy & Management | Amazon Editorials |  Review Management | Reseller Management

 

AWARENESS

Driving Brand and Product Recognition

Building and executing strategic plans to increase awareness of your brand and your products online to create a brand affinity in the market.  We handle all of the campaign setup, search term strategies, and budget recommendations to maximize your ROI. 

Campaign Development | Media Planning & Buying | Social Management | Retail Partner Advertising

CONTENT

Customer Journey 

TargetPath  will work with your team, or can develop from scratch a full strategy on how to talk to your customer. Where they shop, their motivators, how they consume media and information and what type of creative speaks to them best, whether doing product research, a first-time buyer, or a loyal brand lover for years. 

Strategy | Creative Design | Copywriting | Product Photography | Seasonal v. Evergreen | Trends

DIGITAL

Your Website, Elevated

We identify your customers and what is important to them and build a website that speaks directly to them. This ensures frequent optimizations are happening to elevate your customer experience and increase conversions

 

Web design & Development | UX -Customer journey | Email campaigns |SEO management

 

Case Study

Inspired Beauty Brands

TargetPath manages all aspects of the Inspired Beauty Brands portfolio for Amazon business in the US, Canada, UK and Australia. Working alongside the IBB team, we have seen double and triple-digit YoY growth. 

 

“Working with TargetPath has been immensely helpful in scaling our Amazon business. Their skill in navigating Amazon’s intricacies and complexities is unrivaled. They’ve crafted a profitable product catalog, streamlined our operational execution plan, enhanced our product listings, and rolled out strategic ad campaigns that have consistently boosted our brand awareness while exceeding our KPIs. With TargetPath’s guidance, we’ve broadened our brand’s reach into additional global markets in North America, the EU, and Australia using Amazon as that vehicle for success. This expansion has significantly increased our overall brand presence across all product lines serving all hair types in these regions and beyond.”

Joe Lahurd

COO, Inspired Beauty Brands

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